What does digital signage cost? Prices for screen, player and software

The three cost blocks

The cost of digital signage consists of three parts: the screen (one-off), the player (one-off or built into the display) and the CMS licence (monthly per screen). Once you understand that, you can assess any quote. How the parts work together is explained in our digital signage guide.

1. The screen (one-off)

The largest one-off item. The price depends on size, brightness and operating hours — a 43" indoor display is considerably cheaper than a high-brightness shop-window model or a video wall. Existing monitors can be reused, which saves this item entirely. Current prices are in the hardware overview.

2. The player (one-off)

An external player such as the Amazon Signage Stick is the cheapest way to make a screen signage-capable. Displays with a built-in player save the external stick but cost a little more to buy.

3. The CMS licence (monthly)

The software is billed per screen and month. The lumafy CMS currently starts at €9.50 per screen and month (lite); pro with unlimited users, SSO and API is higher. Minimum term 12 months.

Worked example: an affordable start

Already have a screen? Then all you need is a stick (one-off) plus a lite licence (monthly) — and you have a professional signage setup for very little. For several sites with central control, new displays and the pro licence come on top.

One-off versus ongoing — the important difference

Displays and players are paid once, the CMS runs monthly. Over the useful life the software cost is usually the smaller part — but it is the part that keeps your system current, secure and remotely controllable.

Want a concrete quote?

Tell us how many screens and where they go — we will price a suitable package. Arrange a free consultation.

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